Snoop Dogg Net Worth

$160 Million

Snoop Dogg Net Worth
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Snoop Dogg Net Worth

Snoop Dogg Net Worth 2025 is estimated at $160 million, with revenue streams ranging from music, brand endorsements, real estate, cannabis businesses, and tech investments. Owning Death Row Records, his classic albums still generate millions in royalties. His Leafs by Snoop cannabis brand and Casa Verde Capital venture fund bring in over $10 million annually. Additionally, Snoop has lucrative endorsement deals with Dior, Corona, and Call of Duty and owns multiple properties in California and Georgia, further securing his wealth.

Snoop Dogg Net Worth
Snoop Dogg

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Full nameCalvin Cordozar Broadus Jr.
Height6 feet 4 inches (1.93m)
NationalityAmerican
Date of Birth20 October 1971
Age53 years (as of 2025)
Relationship StatusMarried

Key Facts:

  • Snoop Dogg Net Worth (2025): As of 2025, Snoop Dogg’s net worth is estimated at $160 million, making him one of the richest and most influential figures in hip-hop. His diversified income streams from music, business ventures, cannabis investments, and brand partnerships contribute significantly to his wealth.
  • Music Career & Album Sales: With 19 studio albums, Snoop Dogg has sold over 37 million records worldwide. His biggest commercial successes include albums like Doggystyle and Tha Last Meal, earning him millions in royalties and streaming revenue.
  • Death Row Records Acquisition: In 2022, Snoop Dogg acquired Death Row Records, the legendary label that launched his career. This move allowed him to own his masters, license music, and generate millions from streaming, NFT sales, and re-releases.
  • Cannabis Industry & Leafs By Snoop: Snoop Dogg is a major player in the legal cannabis industry, launching Leafs By Snoop in 2015. His brand sells cannabis products in the U.S. and Canada, contributing millions to his annual earnings.
  • Brand Endorsements & Business Ventures: Snoop Dogg has partnered with brands like Corona, 19 Crimes Wine, and Bic Lighters, earning $5-10 million per year from sponsorships. His Snoop Cali Red wine was a massive success in the U.S. market.
  • Tech Investments & Ownership in Reddit: A smart investor, Snoop was an early backer of Reddit, which went public in 2024, making his shares worth millions. He has also invested in Robinhood, Klarna, and FaZe Clan, proving his business acumen.
  • TV & Film Earnings (Including Paris Olympics Gig): Snoop Dogg has built a successful career in television, appearing in Martha & Snoop’s Potluck Dinner Party and hosting events like the 2024 Paris Olympics, reportedly earning $500,000 per day as a commentator.
  • Streaming Revenue Reality: In 2023, Snoop Dogg revealed that 1 billion Spotify streams only made him $45,000, highlighting why he prioritizes music ownership and direct distribution.
  • Real Estate & Luxury Lifestyle: Snoop owns multiple properties, including a $10 million mansion in California, a recording studio, and luxury cars, further solidifying his wealth.
Snoop Dogg Net Worth
Snoop Dogg

Revenue Sources:

Snoop Dogg, a legend in the rap industry, has built an empire far beyond music. With an estimated Net Worth of $160 million as of 2025, his wealth stems from music royalties, brand endorsements, cannabis investments, business ventures, real estate, and television appearances. Over the decades, he has transitioned from a rap icon to a cultural mogul, consistently expanding his financial portfolio.

Here’s a detailed breakdown of Snoop Dogg’s revenue sources and how he continues to grow his wealth in 2025.

1. Music Career – The Foundation of Snoop Dogg Net Worth 2025

Music remains the backbone of Snoop Dogg’s Net Worth, even as he has diversified into various industries. Having released 19 studio albums and sold over 37 million records worldwide, his influence in the hip-hop industry remains unmatched.

Album Sales & Streaming Revenue

  • Classic albums like “Doggystyle” and “Tha Last Meal” still generate revenue through streaming platforms like Spotify, Apple Music, and YouTube Music.
  • In 2025, Snoop owns his masters, allowing him to collect 100% of streaming and licensing royalties.
  • Spotify Revenue Insight: In 2023, Snoop Dogg publicly criticized the low payouts from streaming, revealing that 1 billion streams only made him $45,000. This has driven him to explore direct-to-consumer sales and NFT-based music ownership, increasing his profits.

Live Performances & Concerts

  • Even in 2025, Snoop Dogg is one of the most in-demand performers, charging anywhere from $150,000 to $250,000 per show.
  • His world tours and festival appearances add millions to his income annually.
  • Collaborations with Dr. Dre, Eminem, and Kendrick Lamar bring in additional performance bonuses.
Video Credit: YouTube @SnoopDogg

2. Death Row Records – Owning His Legacy

In 2022, Snoop Dogg acquired Death Row Records, the iconic label that launched his career.

  • Revenue from Death Row:
    • Licensing old catalog hits.
    • NFT releases of classic albums.
    • Merchandise and anniversary re-releases.

Owning Death Row Records ensures that Snoop profits from his legacy rather than being a passive beneficiary.

3. Cannabis Industry – Leafs by Snoop

Snoop Dogg has been a pioneer in the cannabis industry, launching Leafs By Snoop in 2015. His cannabis empire includes:

  • Cannabis strains and edibles in legal markets like California, Canada, and Colorado.
  • A venture capital fund (Casa Verde Capital) that invests in cannabis startups.
  • Annual earnings from cannabis ventures exceed $10 million, making it a major contributor to his net worth.

4. Brand Endorsements & Business Ventures

Snoop Dogg’s marketability extends far beyond music. He earns millions from brand deals with companies looking to capitalize on his legendary status.

Brand Partnerships

  • Dior Sauvage (Luxury branding campaigns).
  • Corona Beer & 19 Crimes Wine (Alcoholic beverages).
  • Bic Lighters & Sketchers Shoes (Lifestyle products).
  • Call of Duty & WWE Video Game Appearances (Gaming industry).

These endorsement deals alone bring in over $5-10 million annually, further adding to Snoop Dogg’s Net Worth in 2025.

5. Television & Hollywood Appearances

Snoop Dogg has built a successful career in television and movies, expanding his revenue sources significantly.

TV Hosting & Guest Appearances

  • Martha & Snoop’s Potluck Dinner Party – His popular cooking show with Martha Stewart brought him millions in hosting fees and ad revenue.
  • The Voice & American Song Contest – Snoop Dogg has served as a guest judge and host, earning lucrative salaries.
  • Paris 2024 Olympics Commentary – In one of his most unexpected business moves, Snoop Dogg became an Olympic commentator, reportedly making $500,000 per day for NBC.

Acting & Voice Work

  • Snoop has voiced characters in animated movies, including The Addams Family and Turbo.
  • He’s appeared in several Hollywood films, with earnings ranging from $1-3 million per film cameo.

6. Real Estate Investments – A Smart Wealth Strategy

Snoop Dogg has made strategic real estate investments, owning multiple properties in California and Georgia.

Douglasville, Georgia Mansion

  • Purchased in 2021 for $458,000 listed for sale in 2024 for $575,000.
  • Features: 6 bedrooms, 4 bathrooms, an in-law suite, a movie theatre, an exercise room, and a large pool.
  • Located in an upscale neighbourhood near parks, golf courses, and Sweetwater Creek State Park
  • A profitable investment, showing appreciation in value over the years.

Diamond Bar, California Mansion

  • A luxurious home in an exclusive California neighbourhood.
  • Includes state-of-the-art security, a home studio, and entertainment areas.

Other Properties

  • Snoop Dogg owns multiple other properties in California, securing long-term financial stability.

Real estate remains one of Snoop Dogg’s most stable and profitable investments, ensuring that his wealth continues to grow beyond his music career.

7. Tech & Investment Portfolio – Smart Moves in Silicon Valley

Snoop Dogg is one of the few rappers who invested early in tech startups, making millions in returns.

Key Tech Investments

  • Reddit (IPO 2024) – Snoop was an early investor, and when Reddit went public, his shares skyrocketed in value.
  • Robinhood & Klarna – He invested in fintech startups, securing profitable exits.
  • FaZe Clan (Gaming Industry) – His investment in esports boosted his digital influence.

Tech investments continue to be a key part of Snoop Dogg’s net worth growth.

8. Royalties & Licensing Deals

Even after decades in the music industry, Snoop Dogg earns millions in passive income through royalties and licensing deals.

Sources of Passive Income

  • Pirate’s Cove Weed Strain Licensing
  • Video Game Appearances (GTA, Call of Duty, WWE 2K)
  • NFT Music Sales – A new revenue stream in 2025
  • Clothing & Merchandise Sales under the Death Row brand

With several licensing agreements, Snoop ensures he makes millions yearly without active work.

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